Client
Club
Year
2026
Deliverables
Brand strategy, brand identity, creative direction, product strategy, UX/UI design, mobile application design & development (iOS and Android).
Project Overview
Project Overview
Club is a health and fitness platform designed to make physical activity more engaging through gamification. The goal was to create a connected experience where users could track their activity, participate in challenges and engage with a community through a rewards-driven system.
Club is a health and fitness platform designed to make physical activity more engaging through gamification. The goal was to create a connected experience where users could track their activity, participate in challenges and engage with a community through a rewards-driven system.
Club is a health and fitness platform designed to make physical activity more engaging through gamification. The goal was to create a connected experience where users could track their activity, participate in challenges and engage with a community through a rewards-driven system.
Key
Challenges
Key
Challenges
To transform fitness tracking into an engaging, interactive experience that encourages consistency, connects users through shared challenges and makes personal progress more rewarding.
To transform fitness tracking into an engaging, interactive experience that encourages consistency, connects users through shared challenges and makes personal progress more rewarding.
Project
Approach
Project
Approach
We developed Club from the ground up, defining its strategy and brand identity before designing and building the complete product. We brought together UX/UI design, activity tracking, challenges and reward mechanics within a unified mobile experience across iOS and Android.
We developed Club from the ground up, defining its strategy and brand identity before designing and building the complete product. We brought together UX/UI design, activity tracking, challenges and reward mechanics within a unified mobile experience across iOS and Android.
impact
impact
Club brings fitness, gamification and community together in one platform, turning individual activity into a shared and rewarding experience.
Club brings fitness, gamification and community together in one platform, turning individual activity into a shared and rewarding experience.
Next Projects
Next Projects
Kollectiv
Kollectiv brings fashion and blockchain technology together through a fashion brand and a dedicated crypto platform.